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Social Media Marketing
Social Media Marketing & Management is important to the growth of your business. An effective social media marketing strategy can help you grow your business, generate more leads, maintain your social presence and engage with your audience. Enhanced brand recognition, ultimately means more sales conversions. We work with you to get this done. Call us at (904) 552-5475 to get started.
Building relationships through customer engagement
One of the unique aspects of social media is its ability to facilitate direct interaction between local businesses and their customers. This was only possible through in-person interactions, such as in a brick-and-mortar store. Thanks to social media it’s possible digitally. Consumers can use these platforms to voice their questions, share feedback, or express concerns, and small businesses have the power to respond quickly, making their audience feel heard and appreciated. This ability to facilitate almost real-time customer engagement provides results that matter to local businesses: stronger relationships, greater customer loyalty, and better retention —a key component of long-term social media ROI.
What is Social Media Marketing?
Social media marketing can be described as all efforts made to promote your brand through both paid and organic social media avenues. Social media marketing occurs on a variety of platforms, some of the most prominent B2B ones being: Facebook, LinkedIn, Instagram, X (formerly Twitter) and TikTok to name a few.
If properly deployed, social media marketing should be an integral part of a comprehensive digital marketing strategy and should serve to build your brand, better communicate with your audience, and drive your sales and marketing outcomes.Â
Social media marketing can be broken out into five core pillars:
- High-level strategy
- Planning and publishing
- Listening and engagement
- Analytics and reporting
- Advertising
Why is social media marketing important?
Social media is the future of collaboration, communication, and socialization. Social media marketing is quite likely a major determiner of all future B2B successes. Here are some of the top reasons why every business should be leveraging social media as part of their marketing and advertising strategy.
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1. Your audience is on social
Top social media channels are home to hundreds of millions (if not billions) of monthly active users. Growing an organic audience on some of these platforms should be a chief priority for all B2B marketers, and leveraging paid channels can be a cost-effective and focused way to further amplify that reach.
Though certain platforms cater to slightly different user bases, you can be sure that your audience calls at least a few of these platforms home. For example, if you’re a software company that’s aiming to connect with financial professionals, then LinkedIn is going to be the best vehicle for doing so. However, if you’re a photographer looking to market your work and generate new leads, then Facebook & Instagram will be a better fit for you.
2. Drive multiple business outcomes
Social networks used to be hubs for people that wanted to connect and share content with their friends. Then businesses realized the potential in connecting with their audiences through these platforms. Today, social networks help businesses do everything from lead generation to customer service.
3. Build your brand
Brands are the lifeblood of businesses. They allow consumers to build emotional connections with the businesses that they interact with.
Social media is unique because it allows businesses to express more brand attributes than other (more traditional) formats did. Where brands used to be built on radio jingles, newspaper advertorials, and what people had told their friends; social media has since allowed brands to connect with consumers at a greater depth than ever before. Â
4. Lead Generation Happens Here
At the end of the day, the outcome of all B2B marketing and advertising efforts is lead generation. Fortunately, social media is one of the most powerful mediums for achieving this end. We help to build your social media marketing infrastructure for both organic & paid advertising along with managing everything for you.
Attract, engage, and retain more customers. Call us at 904-552-5475 to get started or fill in the form above. We look forward to working with you.
The trend towards local search is growing every day and our clients have been seeing the benefits of our Local SEO strategy. We get you noticed by local customers.
Search Engine Optimization is part of the process to generating leads. Our SEO strategies get you ranked on Page 1 for Organic & Maps Search.
We get you placed and found online with our full suite of Local SEO services and the latest online marketing solutions. Get more leads, grow your sales.
An effective Social Media Strategy can help you grow your business, maintain your social presence and engage with the audience all while building your brand.
Otherwise known as Pay Per Click (PPC) marketing. Paid listings on Google AdWords and Microsoft AdCenter can help you reach new customers.
We Build Great Websites! We understand that every business has unique needs. Your website says a lot about your business. We'll help you make a lasting impression.
Our services cover all aspects of Google Analytics, from initial setup to training, Advanced Tracking Solutions and custom reporting.
Link building is and will continue to be an important component of SEO. We build a Content Marketing strategy to increase your website's visibility and conversions.
Our custom Email Marketing services can help you save time and money. Keep your customers updated with the latest news.
30 Years in business. Web Design & Digital Marketing - Call 904-552-5475
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30 Years in business!
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Use Arrows to the right!We would like to personally thank Kelly Advantage for the great website they have created for our business. Kelly Advantage is absolutely amazing! Very happy with my website. Highly recommend Kelly Advantage to anyone interested in a website. StewartArchitecture.com
Web Design Jacksonville FL
We are a Web Design Jacksonville FL company with 30 years of Web Design & Digital Marketing experience in Jacksonville FL. Our professional website design & digital marketing services help to increase leads, generate more sales and grow your business.
Your customers will not give you a second chance to make a first impression. First impressions are vital and an outstanding website design is the key to success. Users enjoy visiting sites that are aesthetically appealing and easy to navigate. Let our team help your site make an outstanding first impression with speed and accessibility. We custom design your website to capture your brand, improve your conversion rates, and maximize your revenue.
Web Design Jacksonville FL
Kelly Advantage Web Design Jacksonville FL is a leading web design & digital marketing firm committed to driving your business growth. Our services include Digital Marketing Services (SEO - Search Engine Optimization, Local SEO, Social Media Marketing, Mobile Marketing, Link Building, Content Marketing, Email Marketing, Reputation Management, Website Statistics & Reporting), Paid Advertising (Pay Per Click, Google Ads, Facebook Marketing, Instagram Marketing, YouTube Marketing), Creative Services (Web Design, Web Development, Photography, Video Production, Drone Photography, Graphic Design, Branding), and much more, all aimed at generating qualified leads that create more jobs, increase business, and boost revenue.
30 Years in Business!
Kelly Advantage is your Web Design Jacksonville FL solution helping businesses grow their online marketing efforts for over 30 years. Knowledge is power.
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Our team includes expert digital marketers, including SEO and PPC specialists, web designers and developers, video producers, drone operators, graphic designers, content writers, and client relationship managers.
Local SEOÂ Jacksonville FL
Local SEO increases visibility of your business by driving your website to the top of local listings. If you have a local business, you need geographically-relevant traffic to your site through specifically targeted local rankings that will launch your company to reach the target customer demographic in your market.
Our agency offers a Local SEO search strategy specifically tailored to your location to ensure the right external location signals are sent as well as inbound links, on-page and social signals, and review signals to Google about the locations most relevant to your business. We use marketing strategies that allow you to build a stronger customer base that allows your business to grow organically.
