Pay Per Click (PPC) is an advertising solution that allows the advertiser to display their ad as a sponsored link when a selected keyword is searched for. Google, Yahoo and Bing provide this service. You can find PPC Sponsored links on the top and to the right side of the page after doing a keyword search for a product or service.
With Pay Per Click ( PPC ) you bid on keywords that are related to the products and services on your website. You then will set a bid amount thay you are willing to pay if a user clicks on the ad. When a customer does a search in Google, Bing or Yahoo for one of the keywords that you have chosen, your ad will appear in the sponsored results area with a link to your website. The benefit is that you will only pay for the bid price if a user actually clicks on the ad and is directed to your website. PPC advertising is a great way to drive targeted traffic to your website.
PPC Program Pricing
Set-Up Fee $495 – This fee is a one-time fee for program set-up, keyword analysis, copy writing and your bid set up.
PPC Advertising Budget Plan – The is the amount of money you would like to spend on a monthly basis with your PPC program. An on-going management fee for Google, Yahoo and Bing PPC programs will be charged on a monthly basis. See pricing below.
$400 – $1,000 – 10% management fee
$1,001 – $1,999 – 9% management fee
$2,000 – $4,000 – 8% management fee
$4,001 – $10,000 – 7% management fee
$10,001 plus – 6% management fee
We create your ads – We create ads and choose keywords, which are words or phrases related to your business.
Your ads appear on Google, Yahoo and Bing – When people search on Google, Yahoo and Bing using one of your keywords, your ad may appear next to the search results. Now you’re advertising to an audience that’s already interested in you.
You attract customers – People can simply click your ad to make a purchase or learn more about you. We help you with everything from start to finish!
We recommend integrating Pay-Per-Click (PPC) as part of your overall Online Marketing strategy.
